Est. 2026 / Paris

The culture brand
for the robot age.

Robots aren't coming. They're here. The question isn't whether machines will shape culture. It's who shapes the culture of machines.

Manifesto

Every era gets the culture it deserves. The industrial age got blues and brutalism.

The internet age got memes and streetwear. The robot age gets MACHINA.

We make the films, the drops, the manifestos that define what it means to be alive when the machines wake up.

What we do

Short films, visual essays, and manifestos exploring what it means to be human in the age of machines. Stories first. Products follow.

Limited releases that make a statement. Each drop is a cultural artifact, not a SKU. When it's gone, it's gone.

MACHINA isn't a company. It's a movement. Filmmakers, designers, technologists, and troublemakers building the aesthetic of a new era.

The signal is live.

First drop loading. Get in before the machines do.